The TGTL - THE OLIVE OIL EXPERIENCE is more than just a gift box. It is an embodiment of the rich history and lifestyle of the three main olive oil-producing countries. The warm tones used in the design serve as a clever visual cue that isolates the key environmental factor - the climate needed for growing olives - unifying products sourced from different countries.
Each olive oil tin in the collection is uniquely illustrated, reflecting the special characteristics of its origin. These illustrations are brought together in a patchwork style on the outer box, framed with a black border that exudes a sense of exclusivity, luxury, and quality. This is not just a gift box, but an olive oil experience designed to be a gift in itself.
The design was realized using a cardboard box and aluminum tins, with technical specifications of 335X195X100. The design team, including Pedro Andre, Mario Belem, Mauro de Donatis, Mar Hernandez, and Vladimir Pospelov, faced the challenge of expressing the special characteristics of the origin of each product in the design of the gift box.
Created in Lisbon, Portugal, this design has been recognized with the Golden A' Packaging Design Award in 2012. This award is granted to marvelous, outstanding, and trendsetting creations that reflect the designer's prodigy and wisdom. They are venerated products and bright ideas that advance art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with their desirable characteristics.
In conclusion, Guilherme Jardim's TGTL - THE OLIVE OIL EXPERIENCE is a testament to the power of design in enhancing our lifestyle. It is a celebration of culture, history, and luxury, captured in a gift box that offers an unforgettable olive oil experience.
Project Designers: Guilherme Jardim
Image Credits: Guilherme Jardim
Project Team Members: Guilherme Jardim, Pedro Andre, Mario Belem, Mauro de Donatis, Mar Hernandez, Vladimir Pospelov
Project Name: TGTL - THE OLIVE OIL EXPERIENCE
Project Client: Guilherme Jardim